Global Property Developers, Maples Crossing
Preliminary planning for the groundbreaking and launch of the development
Overview
Maples Crossing partnered with Nickerson in September 2019 in preliminary planning for the groundbreaking and launch of the development
Nickerson was tasked to plan and execute a groundbreaking ceremony, securing press, inviting community leaders, and developing a social media strategy for the complex’s launch. During early planning stages, the team recommended a rebranding from The Atlantic Sports Center to Maples Crossing and designed a new logo and website before groundbreaking. Nickerson continues to secure media exposure and manage Maples Crossing’s social media platforms.
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